La iniciativa permite conservar de mejor forma el producto. 

Antiguamente el repartidor de leche vestía un mandil blanco y anunciaba el producto gritando desde la calle “Laaa leeeche”. Al llegar a la puerta de la casa, golpeaba y cuando era atendido intercambiaba la botella de vidrio con el producto por una vacía, porque esta era retornable.

Esta escena impactó a Carlos Yánez, un joven emprendedor, que ha decidido retroceder en el tiempo para retomar el antiguo sistema de reparto de este producto de consumo masivo.

La iniciativa tuvo una buena acogida en los adultos mayores. Ellos rápidamente asociaron este sistema de entrega con uno de comercialización de la bebida que se lo había olvidado.

Yánez siente que de esta forma ha cumplido con uno de los objetivos de su emprendimiento lograr que la gente acepte el producto.

Cuenta que retomó al envase de vidrio porque es ambientalmente amigable, de fácil manejo y conservación tanto para negocio como para la casa.

Este emprendimiento nació durante la pandemia. Yánez, junto con su socio, un compañero de la universidad, empezaron distribuyendo verduras y legumbres, pero no les funcionó tanto porque dependían de otra persona.

Ellos mantienen la venta de estos productos los fines de semana, pero de lunes a viernes distribuyen leche. La materia prima la tienen en casa, los padres y abuelos de Yánez son productores de leche en la zona de Machachi. Diariamente entre 100 y 150 litros de leche se comercializan puerta a puerta.

El emprendimiento lleva el nombre de El Rancho de Lola, venden únicamente leche entera, pero a futuro aspiran descremarla y darle un uso adecuado a la nata.

Hay dos personas que se encargan de hacer los contactos, de esta forma están abriendo mercado para llegar a otras zonas con el producto.

Actualmente están entregando el producto en Quito y los valles. Lo hacen a domicilio junto con huevos y quesos, cuidando las normas de bioseguridad. (El Arca)

El detalle

Pedidos al 0983456172

Por El Arca

496 comentarios en «Leche entera en envases retornables»
  1. Unquestionably believe that which you stated.
    Your favorite reason appeared to be on the internet the simplest thing
    to be aware of. I say to you, I certainly get irked while people consider worries that they just do not know about.
    You managed to hit the nail upon the top and defined out the whole
    thing without having side effect , people can take a signal.
    Will likely be back to get more. Thanks

  2. Howdy I am so delighted I found your blog, I really found you by mistake,
    while I was searching on Askjeeve for something else, Anyhow
    I am here now and would just like to say kudos for a tremendous post and a all round enjoyable
    blog (I also love the theme/design), I don’t have time
    to read it all at the moment but I have bookmarked it and also included your RSS
    feeds, so when I have time I will be back to read much more, Please do keep up the great job. http://www.deinformedvoters.org/hydroxychloroquine

  3. This design is steller! You most certainly know how to keep a reader amused.
    Between your wit and your videos, I was almost moved to start my own blog
    (well, almost…HaHa!) Wonderful job. I really enjoyed what you had to say, and more than that,
    how you presented it. Too cool!

  4. Have you ever heard of second life (sl for short). It is basically a online game where you can do anything you want. SL is literally my second life (pun intended lol). If you would like to see more you can see these sl websites and blogs

  5. Have you ever heard of second life (sl for short). It is basically a game where you can do anything you want. SL is literally my second life (pun intended lol). If you would like to see more you can see these second life websites and blogs

  6. Have you ever heard of second life (sl for short). It is essentially a video game where you can do anything you want. SL is literally my second life (pun intended lol). If you would like to see more you can see these sl websites and blogs

  7. Have you ever heard of second life (sl for short). It is essentially a game where you can do anything you want. Second life is literally my second life (pun intended lol). If you would like to see more you can see these Second Life articles and blogs

  8. Have you ever heard of second life (sl for short). It is basically a online game where you can do anything you want. sl is literally my second life (pun intended lol). If you want to see more you can see these Second Life websites and blogs

  9. Have you ever heard of second life (sl for short). It is essentially a online game where you can do anything you want. sl is literally my second life (pun intended lol). If you would like to see more you can see these sl articles and blogs

  10. Have you ever heard of second life (sl for short). It is essentially a game where you can do anything you want. sl is literally my second life (pun intended lol). If you want to see more you can see these Second Life articles and blogs

  11. Have you ever heard of second life (sl for short). It is essentially a video game where you can do anything you want. SL is literally my second life (pun intended lol). If you want to see more you can see these Second Life authors and blogs

  12. Have you ever heard of second life (sl for short). It is essentially a game where you can do anything you want. Second life is literally my second life (pun intended lol). If you would like to see more you can see these Second Life authors and blogs

  13. Have you ever heard of second life (sl for short). It is basically a game where you can do anything you want. Second life is literally my second life (pun intended lol). If you want to see more you can see these second life authors and blogs

  14. Have you ever heard of second life (sl for short). It is basically a video game where you can do anything you want. SL is literally my second life (pun intended lol). If you would like to see more you can see these sl authors and blogs

  15. Have you ever heard of second life (sl for short). It is essentially a game where you can do anything you want. SL is literally my second life (pun intended lol). If you would like to see more you can see these second life authors and blogs

  16. Have you ever heard of second life (sl for short). It is essentially a video game where you can do anything you want. Second life is literally my second life (pun intended lol). If you would like to see more you can see these second life authors and blogs

  17. Have you ever heard of second life (sl for short). It is basically a game where you can do anything you want. sl is literally my second life (pun intended lol). If you would like to see more you can see these Second Life articles and blogs

  18. Have you ever heard of second life (sl for short). It is essentially a game where you can do anything you want. Second life is literally my second life (pun intended lol). If you would like to see more you can see these Second Life websites and blogs

  19. Have you ever heard of second life (sl for short). It is basically a video game where you can do anything you want. Second life is literally my second life (pun intended lol). If you want to see more you can see these Second Life websites and blogs

  20. Have you ever heard of second life (sl for short). It is basically a online game where you can do anything you want. sl is literally my second life (pun intended lol). If you would like to see more you can see these second life websites and blogs

Deja una respuesta

Tu dirección de correo electrónico no será publicada. Los campos obligatorios están marcados con *